Precedents of the satisfaction of mobile shoppers. A cross-country analysis
作者:
Highlights:
• We propose a model with variable antecedents of the satisfaction of the m- shopper.
• It is confirmed that the trust of m-commerce is multidimensional.
• The functional and hedonic characteristics of m-commerce are revealed.
• Differences are discovered between m-shoppers from Chile and Mexico.
摘要
•We propose a model with variable antecedents of the satisfaction of the m- shopper.•It is confirmed that the trust of m-commerce is multidimensional.•The functional and hedonic characteristics of m-commerce are revealed.•Differences are discovered between m-shoppers from Chile and Mexico.
论文关键词:M-commerce,M-shopper,Satisfaction,Reputation,Trust,Affection,Perceptions
论文评审过程:Received 11 January 2019, Revised 25 August 2019, Accepted 6 November 2019, Available online 11 December 2019, Version of Record 27 December 2019.
论文官网地址:https://doi.org/10.1016/j.elerap.2019.100919