That’s so OCD: The effects of disease trivialization via social media on user perceptions and impression formation

作者:

Highlights:

• We use an experiment to analyze increasing trivial language about OCD on Twitter.

• We examine content frames, gender of the avatar, and self-identification with OCD.

• Participant gender and experience with mental illness shape reactions to OCD.

• Trivialized content lowers observers’ liking and identification with Twitter users.

• Twitter avatars who self-identify as having OCD are admired by participants.

摘要

•We use an experiment to analyze increasing trivial language about OCD on Twitter.•We examine content frames, gender of the avatar, and self-identification with OCD.•Participant gender and experience with mental illness shape reactions to OCD.•Trivialized content lowers observers’ liking and identification with Twitter users.•Twitter avatars who self-identify as having OCD are admired by participants.

论文关键词:Obsessive–compulsive disorder,Impression formation,Social media,Gender,Computer-mediated communication

论文评审过程:Available online 21 March 2015.

论文官网地址:https://doi.org/10.1016/j.chb.2015.02.061