Broadband Internet adoption and utilization in the inner city: A comparison of competing theories
作者:
Highlights:
• Examining the efficiency of several technology adoption theories/models.
• Sufficiency of the social cognitive model of broadband adoption is supported.
• The SCT model accounts for 52% of the variance in broadband intentions.
• The SCT model appears to be superior to MATH and UTAUT2.
• Price sensitivity is a significant predictor of broadband intentions.
摘要
•Examining the efficiency of several technology adoption theories/models.•Sufficiency of the social cognitive model of broadband adoption is supported.•The SCT model accounts for 52% of the variance in broadband intentions.•The SCT model appears to be superior to MATH and UTAUT2.•Price sensitivity is a significant predictor of broadband intentions.
论文关键词:Broadband Internet,Technology adoption,Utilization,Social cognitive theory
论文评审过程:Available online 27 May 2015, Version of Record 27 May 2015.
论文官网地址:https://doi.org/10.1016/j.chb.2015.04.022