Giving in or giving up: What makes journalists use audience feedback in their news work?

作者：

Highlights：

• Organizational policy, attitude, and behavioral control predict intention to incorporate audience feedback in news work.

• But descriptive norm was not a significant predictor.

• Behavioral intention predicts use of Twitter and web analytics to incorporate audience feedback in editorial decisions.

• Organizational policy and behavioral control predict actual web analytics use.

• Descriptive norm and behavioral control predict actual Twitter use.

摘要

•Organizational policy, attitude, and behavioral control predict intention to incorporate audience feedback in news work.•But descriptive norm was not a significant predictor.•Behavioral intention predicts use of Twitter and web analytics to incorporate audience feedback in editorial decisions.•Organizational policy and behavioral control predict actual web analytics use.•Descriptive norm and behavioral control predict actual Twitter use.

论文关键词：Audience feedback,Journalists,Online news,Social media,Survey,Theory of planned behavior,Web analytics

论文评审过程：Received 13 July 2016, Revised 14 November 2016, Accepted 15 November 2016, Available online 24 November 2016, Version of Record 24 November 2016.

论文官网地址：https://doi.org/10.1016/j.chb.2016.11.027