Understanding the effect of the discrepancy between sought and obtained gratification on social networking site users' satisfaction and continuance intention

作者:

Highlights:

• Distinguished gratification obtained from gratification sought.

• Moderating role of media use habit.

• Crucial role of media use habit in the achievement of SNS user retention.

摘要

•Distinguished gratification obtained from gratification sought.•Moderating role of media use habit.•Crucial role of media use habit in the achievement of SNS user retention.

论文关键词:Gratification obtained,Gratification sought,Functional approach,Media use habits,Satisfaction,Continuance intention

论文评审过程:Received 17 May 2017, Revised 4 September 2017, Accepted 16 October 2017, Available online 1 November 2017, Version of Record 5 November 2017.

论文官网地址:https://doi.org/10.1016/j.chb.2017.10.026