An empirical investigation of users’ voluntary switching intention for mobile personal cloud storage services based on the push-pull-mooring framework

作者：

Highlights：

• Explore users' voluntary switching for mobile personal cloud storage services.

• Push-Pull-Mooring framework is adopted to build our model.

• Divide privacy and security risk into two clear dimensions.

• Explore multi-dimensions of network externality and highlight their differences.

• Compatibility is divided into technical compatibility and lifestyle compatibility.

摘要

•Explore users' voluntary switching for mobile personal cloud storage services.•Push-Pull-Mooring framework is adopted to build our model.•Divide privacy and security risk into two clear dimensions.•Explore multi-dimensions of network externality and highlight their differences.•Compatibility is divided into technical compatibility and lifestyle compatibility.

论文关键词：Mobile personal cloud storage services,Voluntary switching intention,Push-pull-mooring framework,Risk,Network externality,Compatibility

论文评审过程：Received 9 February 2018, Revised 30 August 2018, Accepted 28 October 2018, Available online 29 October 2018, Version of Record 17 November 2018.

论文官网地址：https://doi.org/10.1016/j.chb.2018.10.035