Rational herd behavior in online learning: Insights from MOOC
作者：
Highlights：
• Evidence the herding in online learning by learning data analysis empirically.
• Rational herding dominates the learning process.
• Instructor attributes and course attributes moderate the herding effect.
• The higher the difficulty of a course, the more rational herding of the learners.
• The more experienced the learners, the higher the rational herding.
摘要
•Evidence the herding in online learning by learning data analysis empirically.•Rational herding dominates the learning process.•Instructor attributes and course attributes moderate the herding effect.•The higher the difficulty of a course, the more rational herding of the learners.•The more experienced the learners, the higher the rational herding.
论文关键词：MOOC,Herding behavior,Rational herding,Online learning
论文评审过程：Received 9 February 2017, Revised 20 August 2017, Accepted 9 October 2017, Available online 9 October 2017, Version of Record 18 January 2019.
论文官网地址：https://doi.org/10.1016/j.chb.2017.10.009
