Optimal remanufacturing strategy in the presence of consumer reviews

作者：

Highlights：

• Consider an original equipment manufacturer (OEM) and a remanufacturer (TIR).

• Optimal remanufacturing and pricing strategies with online reviews are examined.

• Both firms’ strategies and profits are greatly influenced by consumer reviews.

• Consumer heterogeneity in the incremental effect of remanufacturing is considered.

摘要

•Consider an original equipment manufacturer (OEM) and a remanufacturer (TIR).•Optimal remanufacturing and pricing strategies with online reviews are examined.•Both firms’ strategies and profits are greatly influenced by consumer reviews.•Consumer heterogeneity in the incremental effect of remanufacturing is considered.

论文关键词：Remanufacturing strategy,Consumer reviews,Pricing strategy,Original equipment manufacturer,Third-party remanufacturer

论文评审过程：Received 14 November 2021, Revised 16 July 2022, Accepted 27 August 2022, Available online 12 September 2022, Version of Record 14 September 2022.

论文官网地址：https://doi.org/10.1016/j.elerap.2022.101197